$500m
Global industrial contract
Multi-jurisdictional tax strategy covering corporate tax, VAT and excise.
Contract value, not tax saved
Complex tax. Clear counsel.
PB First gives governments, global businesses, family offices and private clients direct access to senior international tax specialists for independent advice on complex matters.
Dubai · International
- 4Tax PhDsAcross our team
- Former OECD, revenue authority and Big FourSenior team
- 75+JurisdictionsAdvised across
- 120+CountriesThrough the GGI network
Tax isn't one of our departments. It's the whole firm.
- Senior. The people on this site do the work. Nothing is handed down.
- Independent. We don't audit, keep books or manage money. There is nothing else to sell you.
- International and local. Deep in UAE and GCC tax, and in the international tax it meets. Most matters we see touch at least two systems. We advise on both sides.
Selected matters.
AED 700m
Real estate disposal
Tax advice for a UAE-listed property company on a significant disposal.
Transaction value, not tax saved
AED 600m
M&A transaction
Tax analysis and transaction advice on a significant acquisition.
Transaction value, not tax saved
5 jurisdictions
International family
Coordinated tax advice for one family across the UAE, UK, France, Germany and the United States.
Count of tax systems involved
Six areas. One practice.
Everything we do is tax. This is how we divide it up. Most matters touch more than one.
International, UAE & GCC tax
Cross-border questions first: residence, treaties, permanent establishment, withholding. Then the domestic rules they meet, including UAE corporate tax, VAT and excise.
With Dr Peter Wilson and Megha Lohia
More on this areaPrivate wealth & ownership
How families hold, invest and pass on assets through companies, trusts and foundations, and what each choice costs in tax.
With Dr Peter Wilson and Hozefa Rashid
More on this areaTransactions & restructuring
Acquisitions, disposals, financings and group reorganisations, analysed alongside the commercial deal.
With Hozefa Rashid and Maria Khattar
More on this areaTransfer pricing
The pricing of related-party dealings and the documentation that has to defend it. Policy, benchmarking, master and local files.
With Dr Alicja Reuben and Faiza Hasif Sayed
More on this areaOpinions & disputes
A written view on a hard question. Support when a position is challenged, from enquiry to tribunal.
With Dr Peter Wilson, Dr Leopoldo Parada and Hozefa Rashid
More on this areaPolicy & training
Analysis for governments and institutions, expert opinions on legislative change, and training for tax teams.
With Dr Leopoldo Parada, Kennedy Munyandi and Dr Alicja Reuben
More on this areaThe firm is its people.
Who we are
Dr Peter Wilson
Founder
Dr Alicja Reuben
Senior Consultant, Transfer Pricing
Dr Leopoldo Parada
Senior Of Counsel
Dr Ajay Kumar
Of Counsel
Perspectives on complex tax.
View all insightsHMRC Registered Agent
HMRC has recently introduced a new registration procedure for professional firms that wish to formally represent and liaise with HMRC on behalf of clients.
Transfer Pricing Documentation
We have assisted many clients with their transfer pricing documentation requirements in the first 6 months of 2026.
New UAE Compliance Requirement for Free Zone Distributors
The FTA has introduced a mandatory additional procedure for potentially Qualifying Free Zone Persons engaged in the distribution of goods or materials in or from a Designated Zone to qualify for the 0% rate of corporate tax.
Start with the matter.
Tell us what you're dealing with and where. A senior adviser will reply, not a form.
Dubai, UAE